Americas Stick Packaging Market Trends
The size of the Americas stick packaging market was at USD 184.2 million in 2024 and expected to grow with a CAGR of 5.7% from 2025 to 2030. The growth of the market is influenced by increasing demand for single-serve, convenient packaging in the food, pharmaceutical, and personal care industries. Growing consumer tendency to favor convenience and portion control also promotes market growth. Pharmaceutical and nutraceutical companies in the Americas have seen steady growth, dramatically increasing demand for cutting-edge and easy-to-use packaging formats like stick packs.
Pharmaceutical and nutraceutical companies are finding patient-focused delivery forms more and more, with a focus on enhancing compliance, portability, and user-friendliness. Stick packaging, which enables exact single-dose dosing and simple handling, is ideally suited to these changing needs. For instance, in the United States, over-the-counter (OTC) drugs and dietary supplements are increasingly being redosed to powder or granular powder for stick packs to appeal to on-the-go consumers who value convenience and discretion in consumption.
According to European Federation of Pharmaceutical Industries and Associations (EFPIA), the U.S. plays an important role in the production and sales of pharmaceuticals globally as well as conducts research exercises to introduce new pharmaceuticals in the market. North America had 53.3% of global sales of pharmaceuticals in 2023, far higher than Europe with 22.7% of market share. Also, 67.1% of new medicines' sales that were launched worldwide between 2018 and 2023 took place in the U.S. market, as opposed to just 15.8% in the European market (top 5 countries). This dominance is an indication of North America's huge and expanding pharmaceutical market, fueled by high healthcare spending, widespread access to innovative drugs, and a strong presence of top pharmaceutical firms. This optimistic picture of North America's pharma industry is anticipated to have a positive impact on the Americas stick packaging market throughout the forecast period.
The U.S. paces the region in pharmaceutical innovation and consumption of dietary supplements, followed by Brazil and Canada, which are experiencing increased health consciousness and preventive healthcare behavior. Demand for nutraceuticals, including vitamins, minerals, herbal supplements, and functional foods, has increased with the aging populations, rising cases of chronic diseases, and changing consumer attitudes towards natural and health-enhancing products. Stick packaging is now an appealing option for such products because of its light weight, longer shelf life, and improved barrier characteristics that prevent moisture and oxidation damage to sensitive ingredients.
Another driver of stick packaging demand is the increasing trend towards functional and fortified food & beverage products, including energy powders, electrolyte blends, and protein supplements. Health-aware consumers like pre-measured stick packs for portion control and freshness, minimizing waste and providing accurate dosing. For instance, nutraceuticals brands utilize stick packs for their hydration and immunity-boosting powders, targeting athletes and wellness-oriented consumers. The convenience of ripping open a stick pack and drinking it mixed with water will match active lifestyles perfectly, propelling adoption in the U.S. and Latin America.
Material Insights
The biaxially oriented polypropylene (BOPP) segment achieved the highest market revenue share of more than 50.0% in 2024. BOPP is a thermoplastic polymer widely utilized in flexible packaging materials, such as stick packs, owing to its superior clarity, moisture barrier properties, and printability. In the Americas, it is used extensively in food, pharmaceuticals, and personal care packaging. BOPP's light weight and versatility to high-speed packaging lines make it a choice brand for companies looking for efficiency. BOPP segment growth is attributable to rising demand for light weight, transparent, and economical packaging, most importantly in snack foods and powdered drinks.
Paper segment is expected to record the highest CAGR of 6.0% during the forecast period. Paper stick packaging provides a greener alternative to plastics, commonly applied to dry goods like instant coffee, sugar, and pharmaceutical powders. It is biodegradable, simple to print on, and attractive to environmentally aware consumers. Paper is frequently paired with barrier coatings or laminates for enhanced protection. Increasing environmental awareness and regulatory limits on single-use plastics are key drivers for paper use.
Report Coverage & Deliverables
- Competitive benchmarking
- Historical data & forecasts
- Company revenue shares
- Regional opportunities
- Latest trends & dynamics
End Use Insights
The food & drinks segment has the highest market share of more than 44.0% in 2024. The use of stick packs in coffee, sugar, drink mixes, sauce, and spices is on the rise because of their portion-controlling feature, light weight, and convenience. The single-serve, thin form of stick packs perfectly suits the consumption in hectic on-the-go lifestyles, especially in urban areas. The key motive for this category is the increased consumer demand for convenience and portability, especially among working professionals and younger segments. Additionally, the rise in e-commerce and D2C food brands encourages compact, lightweight packaging formats like stick packs.
Pharmaceutical segment is anticipated to witness the highest CAGR of 6.1% over the forecast period. Stick packaging is trending in the pharmaceutical industry in the Americas, particularly for over the counter (OTC) medicines, nutraceuticals, and dietary supplements in powder or liquid presentation. The unit-dose function guarantees precise dosage, hygiene, and convenience, which are paramount in pharmaceutical use. Growing health consciousness, particularly after COVID-19, has heightened the need for immunity-boosting supplements and OTC drugs.
Region Insights
North America stick packaging market led and held the highest revenue share of more than 79.0% in 2024 and is anticipated to register the highest CAGR of 5.9% during the forecast period. The North American stick packaging market is the most developed and largest segment in the Americas, with the U.S. being the leading regional player because of its strong consumer goods sector and developed retail infrastructure. Canada is a major contributor with its emphasis on sustainable packaging solutions, with Mexico's increasingly expanding urban population driving expanding adoption of convenience packaging formats. This region has advanced manufacturing infrastructures, high automation levels, and robust adoption of new package technologies.
Latin America Stick Packaging Market Trends
The Latin American stick packaging industry offers growth opportunities, with Brazil leading the region as a result of its huge population and growing middle class, followed by Argentina as a result of its developed food processing industry, and Colombia where rapid industrialization is taking place in packaging industries. This region is driven by expanding urbanization, increasing retail modernization, and improving consumer knowledge of convenience packaging advantages, with differing levels of technology adoption between nations. Major motivating forces in Latin America are fast urbanization driving demand for packaged convenience products, increasing disposable incomes that enable consumers to afford premium single-serve products, and increasing health consciousness that directs preference towards packaged portion control formats.
Key Americas Stick Packaging Company Insights
The Americas stick packaging market operates in a highly competitive environment. Key players, including Amcor plc, Huhtamaki, Constantia Flexibles, and Glenroy, Inc. compete on innovation, sustainability, and cost efficiency, while regional manufacturers leverage localized supply chains to cater to niche markets. The rise of eco-friendly materials and flexible packaging solutions has intensified competition, with companies striving to meet regulatory standards and consumer preferences for sustainable options. Additionally, the growing popularity of on-the-go snacking and liquid supplements in North and South America further fuels market rivalry, pushing firms to enhance product differentiation and expand their distribution networks.
Key Americas Stick Packaging Companies
- Amcor plc
- Constantia Flexibles
- Glenroy, Inc.
- Catalent, Inc
- Huhtamaki
- ePac Holdings, LLC
- Korpack
- Polynova Industries Inc
- Elitefill
- Kimac Industries
- CarePac
- ProAmpac
- Associated Labels & Packaging
Recent Developments
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In April 2025, Amcor plc finalized its all-share acquisition of Berry Global Inc, forming a global packaging industry leader with approximately 400 sites, 75,000 employees, and operations in 140 countries. The combination, valued at about USD 13.0 billion, strengthens Amcor's portfolio through increased material science and innovation capabilities, positioning it to achieve more stable growth and better margins.
In February 2025, Karma Water introduced its new Probiotic and Energy Stick Packs, a major innovation in on-the-go wellness hydration by bringing the same high-quality ingredients and functional benefits of their bottled waters into a convenient, easy-to-mix powder form.
Safety Shot, Inc. introduced game-changing on-the-go stick packs of its clinically supported, patented Sure Shot formula, which decreases blood alcohol content and increases clarity, energy, and mood, in January 2025. Already online in two flavors-Citrus Splash and Berry Blast-these convenient stick packs of powder intend to shake up the fast-growing wellness market.
Americas Stick Packaging Market Report Scope
|
Report Attribute |
Details |
|
Market size value in 2025 |
USD 193.9 million |
|
Revenue forecast in 2030 |
USD 256.0 million |
|
Growth rate |
CAGR of 5.7% from 2025 to 2030 |
|
Historical data |
2018 - 2023 |
|
Forecast period |
2025 - 2030 |
|
Quantitative units |
Revenue in USD million/billion and CAGR from 2025 to 2030 |
|
Report coverage |
Revenue forecast, competitive landscape, growth factors, and trends |
|
Segments covered |
Material, end use, region |
|
States scope |
North America; Latin America |
|
Key companies profiled |
Amcor plc; Constantia Flexibles; Glenroy, Inc.; Catalent, Inc; Huhtamaki; ePac Holdings, LLC; Korpack; Polynova Industries Inc; Elitefill; Kimac Industries; CarePac; ProAmpac; Associated Labels & Packaging |
|
Customization scope |
Free report customization (equivalent to 8 analyst’s working days) with purchase. Addition or alteration to country, regional, and segment scope. |
|
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
Americas Stick Packaging Market Report Segmentation
Material Outlook (Revenue, USD Million, 2018 - 2030)
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Biaxially Oriented Polypropylene (BOPP)
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Polyethylene (PE)
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Paper
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Metallized Films
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Others
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End Use Outlook (Revenue, USD Million, 2018 - 2030)
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Food & Beverages
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Pharmaceuticals
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Cosmetics
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Others
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Region Outlook (Revenue, USD Million, 2018 - 2030)
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North America
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U.S.
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Canada
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Mexico
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Latin America
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Brazil
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Argentina
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Colombia
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