Poultry Probiotic Ingredients

Poultry Probiotic Ingredients Market Size

Poultry Probiotic Ingredients Market is anticipated to expand at a more than 6% CAGR during 2023-2032 due to growing consumer demand for more sustainable, healthy foods. Probiotics, through their property of inducing healthy gut, immune system boosting, and enhancement of nutrient uptake in poultry birds, offer a safe substitute to conventional antibiotics and growth promoters.

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There has also been an emerging fear regarding food safety and the use of antibiotics in the production of poultry. As consumers continue demanding poultry products that are antibiotic residue-free and other synthetic additives, the demand for natural and safe alternatives like probiotics has increased. Poultry producers are embracing the use of probiotic ingredients on a large scale to maintain the health and well-being of their birds, driving the growth of the industry.

As an ever-growing population lands in cities and alters their diets to include more protein, the demand for chicken, turkey, and other poultry products has exploded. And this increased demand is really making a dent in the marketplace for products that will really help these birds grow better and more efficiently. Poultry is an increasingly sought-after source of protein because it's healthy and comparatively inexpensive. And as the USDA has noted, demand for poultry products has been running ahead of production capacity. In 2001, the world produced approximately 69 million metric tons of poultry meat. By 2021, that had climbed almost to 128 million metric tons. As farmers seek ways to keep up with this increasing demand, they're looking to ingredients that can enhance the health and productivity of their flocks. These include probiotics, which can improve feed conversion ratios, enhance growth rates, and decrease mortality rates. Consequently, the use of poultry probiotic ingredients is anticipated to keep increasing in the coming years.

Regulatory hurdles and limitations for the approval and application of probiotics as a component in animal feed have been hindering market development. The strict and changing laws aimed at ensuring the safety and effectiveness of the product have induced uncertainty among manufacturers, discouraging them from incorporating such components into poultry feed. Also, budget limitations and the comparatively higher upfront investment required to adopt have been a constraint for certain poultry farmers, especially in small units. These economic issues, coupled with lack of awareness and knowledge regarding the benefits of probiotics, have plummeted industry growth.

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COVID-19 Impact

The COVID-19 pandemic has effectively transformed the poultry probiotic ingredients industry. With the disrupted supply chains and the temporary closures of a number of industries, such as the poultry farming sector, there were issues involving the acquisition of the product. Lockdowns and the reduced availability of the workforce in a number of regions caused production delays and high operational expenses. But the pandemic also raised awareness levels when it comes to food safety, and this has resulted in a tremendous focus on alternative measures like probiotics to reduce reliance on antibiotics.

Poultry Probiotic Ingredients Market Trends

A greater emphasis on embracing natural and sustainable methods is being seen in the poultry farming industry. A heightened awareness among consumers regarding the possible risks posed by antibiotics and artificial additives used in products has seen a marked shift towards searching for alternatives that are natural and environmentally friendly. Poultry probiotic ingredients have come to be a popular preference as they can help in building gut health, immunity, and overall bird health. This trend will follow along with overall consumer demand for positive and ethically sourced products.

Another significant trend is the increased endorsement of advanced biotechnology and conducting extensive research to develop innovative probiotic strains and formulations. Producers are always looking for probiotic solutions that can provide consistent and palpable outcomes. It has given rise to highly active probiotic ingredients designed to solve specific challenges in poultry production, including increased feed conversion ratio, disease preference, and enhanced growth performance.

For example, in March 2023, the U.S. Department of Agriculture (USDA) has announced a funding distribution of over $43 million to support research, innovation, and growth in meat and poultry processing. The investment comes from the ARP and the Agriculture and Food Research Initiative (AFRI).

In addition, with rapid urbanization and increased disposable income, consumers pay a premium for products that not only assure hygiene and safety but are also sustainable to produce. The industry has therefore seen enhanced demand for probiotic-treated poultry, which is marketed as premium and environmentally-friendly. The producers of the poultry product will ride this wave, increasing the revenue streams.

Poultry Probiotic Ingredients Market Analysis

Based on product, the lactobacilli segment will record more than 6% CAGR through 2032, due to its competence to decrease enzyme activity and increase immunity. 

• The product has proven capability to enhance and sustain the gastrointestinal health of poultry. The probiotics help balance the gut microbiota, essential for nutrient uptake and digestion. With increasing worries about antibiotic usage in the rearing of poultry, demand for natural alternatives like lactobacilli-based probiotics will be on the rise.
• With growing regulatory pressure and consumer awareness of the potential risks associated with antibiotic use in poultry farming, there's an inclination for antibiotic-free production methods.

The poultry probiotic ingredients market from broiler application segment is set to expand at over 6% CAGR during 2023 and 2032, owing to the ability of probiotic ingredients to manage weight and proper digestive functions in broilers.

• Probiotic additives are routinely incorporated in broiler feed to maximize feed conversion rates and growth rates, leading to economical and efficient meat production.
• Broiler chickens are characterized by their lean meat, which suits the increasing consumer need for healthy and lean protein sources. It is largely used as health-oriented consumers want low-fat, high-protein foods.

Asia Pacific poultry probiotic ingredients market is expected to witness approximately 6.3% CAGR through 2032, driven by increasing meat consumption in the region. Increased urbanization and population growth have increased demand for poultry products, as they are being asked for due to affordability and being rich in protein. In addition, increased awareness of food safety and sustainability is driving a transition towards natural and eco-friendly approaches in poultry farming.

Poultry Probiotic Ingredients Market Share

Leading poultry probiotic ingredients industry companies, including Novus International, Inc. are using innovative methods to expand their regional footprint such as strategic partnerships, mergers, and product launches. The company has been actively involved in the expansion and commercialization of innovative solutions tailored for poultry health and production efficiency. Its research initiatives and collaborations with the producers contribute to a more sustainable and responsible approach. Similar steps are being undertaking by other industry players, namely
 

• Lexington Enterprises Pte. Ltd.
• Ceva Polchem Private Limited
• Lactina Ltd.
• International Animal Health Products
• Biomin Holding GmbH
• Danisco Animal Nutrition
• Prowell
• Adisseo France SAS
• Chr. Hansen Holding A/S
• Neospark
• Lallemand Inc.
• DSM
• Evonik Industries AG
• Huveoharma AD
• The Vit-E-Men Co., Inc.
• Intvet Products Mfg Co.
   

Poultry Probiotic Ingredients Industry News

• In July 2022, Kemin Industries, a global ingredient manufacturer committed to improving the quality of life for 80% of the global population through sustainable products and services, introduced ENTEROSURE. The solution is designed to effectively control the proliferation of pathogenic bacteria in poultry and livestock.
   
• In January 2023, Phileo Lesaffre introduced ActiSaf SC 47+ HR PROBITIC, specifically for the poultry sector at the International Production & Processing Expo (IPPE) in Atlanta.
   

The poultry probiotic ingredient market research report includes in-depth coverage of the industry with estimates & forecast in terms of volume in Tons & revenue in US$ Thousand from 2023 to 2032 for the following segments.

Market, By Product

• Lactobacilli
• Bifidobacterium
• Streptococcus
• Bacillus
• Others

Market, By Application

• Broilers
• Layers
• Turkey
• Breeders
• Chicks & Poults
• Others

The above information has been provided for the following regions and countries

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Russia
• Asia Pacific
  • China
  • India
  • Japan
  • Thailand
  • Australia
  • Malaysia
  • South Korea
• Latin America
  • Brazil
• Middle East & Africa
  • South Africa
  • Saudi Arabia