Mobile Learning Market Size
Mobile Learning Market size stood at USD 46 billion in 2022 and is anticipated to advance at a CAGR of 15% from 2023 to 2032. A massive portion of the population all over the world is using smartphones on a large scale due to advancements in current technologies. The high adoption rate has created new opportunities to transfer knowledge content & materials using mobile phones, which has been driving the market forward. Students can access learning materials at any time and in any place, allowing e-learning on the move.
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Mobile LearningTransforming Education Learning is no longer limited to the classroom and strict timetables courtesy of smartphones. This has made it possible for everyone, even those with hectic lifestyles or limited funds for conventional learning, to access education. The popularity of smartphones and tablets as our primary devices has driven the growth in mobile learning. The ease and convenience of accessing information and study materials at any time, from anywhere, is a major attraction for learners. This has resulted in an increasing demand for Learning Management Systems (LMS) developed specifically for mobile use. These systems become even more convenient for students to access and interact with learning content on their tablets or smartphones.
| Report Attribute | Details |
|---|---|
| Base Year | 2022 |
| Mobile Learning Market Size in 2022 | USD 244.6 Billion |
| Forecast Period | 2023 to 2032 |
| Forecast Period 2023 to 2032 CAGR | 15% |
| 2032 Value Projection | USD 55 Billion |
| Historical Data for | 2018 – 2022 |
| No. of Pages | 300 |
| Tables, Charts & Figures | 282 |
| Segments covered | Solution, Provider, Application |
| Growth Drivers |
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| Pitfalls & Challenges |
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What are the growth opportunities in this market?
Peer-to-peer interaction is essential in the learning process because it encourages active learning & interaction, sharing of information, and critical thinking & social skills. It is the group activities, group discussions, and peer feedback that lead to a comprehensive & integrated learning experience. There is no peer-to-peer interaction in mobile learning, and this could be hindering the mobile learning market demand. Students will lose the benefits of social learning, opportunities for networking, and the ability to learn & gain insights from the ideas and experiences of their peers.
COVID-19 Impact
In COVID-19, the demand for mobile learning increased worldwide due to lockdowns and closure of schools & colleges. This accelerated the need for remote learning solutions and quicker adoption of mobile learning across schools & colleges, corporate training programs, and independent learners. Mobile applications and platforms were instrumental in smooth transition from physical classroom learning to digital modes of learning, with the provision of convenience, flexibility, and option to learn anywhere.
Still, many individuals were unable to use the internet or purchase mobiles because of the lack of finance, which slowed down the effectiveness of mobile learning programs, thus hindering the market. But the demand created during the pandemic has persisted even in the post-pandemic era because teachers and students have understood its broad possibilities and advantages.
Mobile Learning Market Trends
The key trend of the mobile learning market is microlearning, that provides bite-sized content and allows easy learning & understanding. As people are using mobile devices to a greater extent, today's learners find it easy to absorb information in smaller pieces, and hence microlearning becomes a handy method. Microlearning methods include brief videos, interactive quizzes, infographics, or brief text-based modules that can easily be viewed on mobile devices. This trend allows people to squeeze learning into their hectic lives, promotes better retention of knowledge, and appeals to the tastes of mobile learners
Mobile Learning Market Analysis
Find out more about the major segments driving this market
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Hi! You know how we always have our phones stuck to our faces? Well, surprise! That's really good news for learning! The interactive games, quizzes, and simulations on mobile apps are making it really easy to keep an eye on how you're doing and retain the information that you're learning. And then there's also the fact that it's like a fun challenge that encourages you and makes learning exciting, as if it were a game! That's why more and more individuals are learning using their phones these days. And since they enjoy this interactive learning method, the market for mobile learning is expanding fast, particularly the segment that involves such interactive tests. So, if you want to have fun and learn at the same time, pick up your phone and indulge in some interactive learning apps!
Learn more about the major segments driving this market
The content provider segment dominated mobile learning market accounted for approximately USD 25 billion revenue in 2022, owing to the increasing demand for diverse & better educational content. Students and organizations seek varied learning material such as courses, tutorials, eBooks, video conferencing, and interactive modules due to the rise in mobile learning. Content providers are important in developing and nurturing this content, ensuring that it is accurate, relevant, and educational in nature. The strong demand for content providers possessing extensive knowledge across various topics will drive the industry growth.
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The North America mobile learning market held 40% revenue share in 2022. North America has been at the forefront of mobile learning adoption and expansion. The region boasts sophisticated technological infrastructure, widespread smartphone penetration, and growing demand for digital education solutions. Mobile learning has been extensively adopted in the U.S. and Canada across educational institutions, from K-12 schools to universities and professional training programs. Corporate industries within North America have also embraced mobile learning to develop and train employee capabilities.
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Mobile Learning Market Share
Major companies operating in the mobile learning market include
- Adobe Inc.
- Allen Communication Learning Services, Inc.
- AT&T Inc.
- Business Training Library LLC (BizLibrary)
- Cisco Systems, Inc.
- Citrix Systems, Inc.
- Dell Inc.
- El Design Pvt. Ltd.
- IBM Corporation
- Integra Software Services Pvt. Ltd.
- Interactyx Limited
- LearningPlanet Ltd.
- Limestone Learning Inc.
- Microsoft Corporation
- Obsidian Learning
- SAP SE
- Skillslive Edu Pty Ltd.
- Skillsoft
- SweetRush Inc.
- Upside Learning Solutions Pvt. Ltd.
Mobile Learning Industry News
- In May 2023, Cisco collaborated with Greater Manchester Digital Security Hub (DiSH) to support the center's aspirations to be at the forefront of cybersecurity and innovations, to promote economic growth & resilience, and to help make the area a trusted & safe place to live, study & work. Cisco intends to launch a series of focused efforts to tackle the growing cybersecurity skills gap through its Country Digital Acceleration (CDA) program. The dedicated programming will focus on three critical areasthe most vulnerable firms, the industry's biggest gap, and the future generation who will live & work in the region as it accomplishes its digital objectives.
This mobile learning market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Billion) from 2018 to 2032, for the following segments
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Market, By Solution
- E-book
- Portable LMS
- Mobile & Video-based courseware
- Interactive assessments
- M-enablement
- Others
Market, By Provider
- Service provider
- Content provider
Market, By Application
- Academic
- K-12
- Higher education
- Vocational training
- Corporate
- SMBs
- Large enterprises
- Government
The above information has been provided for the following regions and countries
- North America
- U.S.
- Canada
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Russia
- Asia Pacific
- China
- India
- Japan
- South Korea
- Australia
- Singapore
- Latin America
- Brazil
- Mexico
- Argentina
- MEA
- GCC
- South Africa
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