Packaging Design Services Market Size
Packaging Design Services Market size was valued at over USD 20 billion in 2022 and is anticipated to grow at a CAGR of over 3.5% between 2023 and 2032.
The package design service industry is influenced by several elements that help to explain its demand and expansion. These elements are changing the sector and guiding business approaches on packaging design. The expansion of e-commerce has raised the significance of packaging design. The first physical interaction a brand and a customer have is e-commerce packaging. As online buying is becoming more and more popular, companies are spending on attractive and protective packaging designs that highlight their brand and guarantee safe product distribution. Demand for packaging design services is being generated by this tendency.
Professional services offered by design agencies, creative studios, or specialist companies that enable companies build appealing, useful, and efficient packaging solutions are known as packaging design services. These offerings cover graphic design, structural design, artistic development, branding, and labeling. Working with clients to grasp their brand identity, product specs, and target market helps packaging design services translate that knowledge into aesthetically pleasing packaging designs.
| Report Attribute | Details |
|---|---|
| Base Year | 2022 |
| Packaging Design Services Market Size in 2022 | USD 20 Billion |
| Forecast Period | 2023 to 2032 |
| Forecast Period 2023 to 2032 CAGR | 3.5% |
| 2032 Value Projection | USD 30 Billion |
| Historical Data for | 2018 - 2022 |
| No. of Pages | 200 |
| Tables, Charts & Figures | 265 |
| Segments covered | Product, End-use, and Region |
| Growth Drivers |
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| Pitfalls & Challenges |
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Particularly for complicated projects or those calling for specialist knowledge, packaging design services often demand large outlays. Start-ups or small enterprises with tighter means could find it difficult to acquire expert packaging design services. Particularly for firms with restricted budgets, cost factors can limit the acceptance of packaging design services.
COVID-19 Impact
Regarding possibilities as well as difficulties, the COVID-19 epidemic has major effects on the market for packaging design services. The epidemic caused delays in manufacturing and delivery as well as shortages of raw materials, therefore upsetting world supply networks. This changed the availability of components for package design projects as well as packing materials. These supply chain interruptions forced service providers to negotiate possible delays and difficulties in project completion.
Packaging Design Services Market Trends
Hey buddy! Our quickly changing technique of wrapping our belongings is mostly related to our treatment of the earth. People want their goods to arrive in easily natural packaging since they are more conscious of the surroundings than they were years before. Those who create packaging are thus actively trying to find environmentally beneficial approaches. They are ensuring that the designs themselves are sustainable by employing recyclable materials and therefore reducing waste. Companies want their packaging to complement their green policies and appeal to consumers who value the earth. Their brands will be distinctive without all the clutter by using clean, elegant designs. Clean lines, simple fonts, and a bit of branding help to modernize and eye-catching minimalist packaging.
Packaging Design Services Market Analysis
The market is split depending on design type into label and package. Over the projection period, the sector on labels is expected to expand at a quickest CAGR of over 5%. Packaging design services industry depends much on labels since they affect the general visual appeal, functionality, and brand communication of packaging. Various label kinds have special benefits and fit particular product needs, customer tastes, and industry standards. Effective brand communication, regulatory compliance, visual aesthetics, utility, and sustainability issues depend on the suitable label type, which shapes the packaging design service market at last.
Material-based market segmentation includes wood, polymer, paper and cardboard, metal, glass, and others. In 2022, the market share of paper and cardboard segment was more than thirty%. Popular choices for environmentally conscious companies and consumers are paper and cardboard since they are renewable, recyclable, and biodegradable materials. Growing focus on sustainability has driven demand for packaging designs featuring paper and cardboard materials. Services in packaging design satisfy this demand by producing creative and aesthetically pleasing designs that best utilize environmentally friendly materials.
Regarding packaging design, certain sectors have particular requirements. For food and beverage, pharmaceutical and healthcare, personal care and cosmetics, consumer goods, and more, specific package designs are very necessary. Of all the sectors, the food and beverage one has been leading the pack. It dominated the market in 2022, lion's share. Until 2032, analysts also project that it will continue to rise consistently at a pace of 2.5% annually. Why is food and drink sector package design so crucial? It enables companies to produce not only aesthetically pleasing but also useful, safe, environmentally friendly packaging. Understanding consumer preferences, industry trends, and legal requirements will enable packaging design services to support the success of food and beverage companies. They accomplish this by designing packaging that enhances the appearance of the commodity, shields it, facilitates use, and distinguishes the brand.
With more than thirty percent share in 2022, North America package design services market is The area boasts a wide spectrum of businesses including electronics, cosmetics, food and drink, and drugs. Every sector has different needs and packaging requirements, which drives the need for specific packaging design solutions. North American packaging design companies serve various sectors with tailored solutions that fit particular industry standards, branding goals, and consumer preferences, therefore addressing their needs.
Packaging Design Services Market Share
Some major players operating in the packaging design services market are
- Arhue
- DEI Creative
- Sincretix
- La Visual, Inc.
- Murmur Creative
- Ruckus Marketing, LLC.
These players are focused on strategic partnerships and new product launches & commercialization for market expansion. They are heavily investing in research, allowing them to introduce innovative products and garner maximum revenue in the market.
Packaging Design Services Industry News
- In May 2023, ePac Flexible Packaging launched in-house design services to help brands of all sizes improve their packaging designs and branding. A network of designers joined ePac to bring new & existing customer brands to life, offering packaging design assistance as well as branding & content services to support their growth.
- In January 2023, BRANDMYDISPO, a packaging company, launched free custom mylar bag design services. The company develops one-of-a-kind, eye-catching designs to promote a brand and draw attention to a product. Customers can use their custom packaging design services to create the perfect customized solution for any product size by selecting from a variety of sizes, colors, styles, and shapes.
The packaging design services market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD Million from 2018 to 2032, for the following segments
By Design Type
- Packaging
- Label
By Material
- Wood
- Polymer
- Paper & cardboard
- Metal
- Glass
- Others
By End Use
- Food & beverage
- Pharmaceutical & healthcare
- Personal care & cosmetics
- Consumer goods
- Others
The above information is provided for the following regions and countries
- North America
- U.S.
- Canada
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Asia Pacific
- China
- India
- Japan
- South Korea
- ANZ
- Singapore
- Latin America
- Brazil
- Mexico
- MEA
- UAE
- Saudi Arabia
- South Africa
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