Family Entertainment Center Market Size
Family Fun Center In 2023, the market was worth USD 28.2 billion, and between 2024 and 2032, it is expected to grow at a rate of more than 10.5% per year. The market is rising since more and more big companies are opening new sites. The rise is due to more people wanting entertainment activities that appeal to people of all ages, such as dining, entertainment, and interactive experiences. For example, in February 2022, NEOM and MBC made a deal to build AAA gaming studios and arcades in Saudi Arabia. This partnership made it easier for gaming and digital publishing to happen in the area.
Imagine thisbusinesses are trying to take over the entertainment sector by putting family entertainment centers (FECs) all over the place. They're employing fascinating attractions and high-tech gadgets to make sure you and your friends have a great day. Why are these FECs growing like mushrooms? People are relocating to cities more than ever, and they have some extra money to spend. Also, they'd rather use that money to make memories than buy things they don't need. And here's the best partFECs are the best places to go for family fun nights and hanging out with friends because of virtual reality, augmented reality, and immersive gaming. Everyone wins in this arrangement. Get ready, because the market for family entertainment centers is about to blow up!
| Report Attribute | Details |
|---|---|
| Base Year | 2023 |
| Family Entertainment Center Market Size in 2023 | USD 28.2 Billion |
| Forecast Period | 2024 - 2032 |
| Forecast Period 2024 - 2032 CAGR | 10.5% |
| 2032 Value Projection | USD 70.1 Billion |
| Historical Data for | 2021 - 2023 |
| No. of Pages | 240 |
| Tables, Charts & Figures | 360 |
| Segments covered | Center, Revenue Stream, Age Group |
| Growth Drivers |
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| Pitfalls & Challenges |
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There are a number of problems in the family entertainment center industry, such as high operating expenses and the need for a large initial investment in modern equipment and technology. Also, the tough rivalry from many entertainment markets in cities may slow the expansion of the sector. Changes in consumer tastes and economic downturns could also alter how many people visit. Also, safety and liability issues make things harder, which means more rules and higher insurance prices, which could slow market expansion.
Family Entertainment Center Market Trends
The family entertainment center (FEC) business is growing quickly because more money is being spent on building new centers. The reason for this investment is the growing need for entertainment options that appeal to a wide range of ages and tastes. To take advantage of this trend, top brands are building new places that improve the customer experience. One of the most important trends is the use of virtual reality (VR) and augmented reality (AR) experiences, which are fun and engaging.
The FEC also features a terrific combination of old-school arcade games, new simulation games, trampoline parks, and entertaining things to do like obstacle courses. A lot of people like this variety of things, and kids and adults both appreciate them. Also, the trend toward making rooms that can be used for more than one thing, such birthday parties, business meetings, and school visits, is also growing. This flexibility not only brings in more customers, but it also gives businesses more ways to make money.
Because of this, putting money into new FECs is likely to keep the market growing and new ideas coming up. For example, in May 2024, a new indoor sports and family entertainment center for USD 70 million was suggested for the West Henderson area, which is developing. The City of Henderson announced the project, which will be called the West Henderson Fieldhouse. It will next go to the City Council for final approval.
Family Entertainment Center Market Analysis
The market is split into tickets, food and drink, and products based on how much money they make. By 2032, the tickets segment is estimated to bring in more than $37.5 billion in market revenue. Tickets let you go to a lot of different places, such rides, arcade games, immersive virtual reality experiences, and live shows. The fact that the packaged tickets come with discounts on many attractions makes them more appealing to families and groups.
In addition, ticketing games, where visitors earn and redeem tickets for prizes, help increase and repeat participation. Seasonal promotions and special events, such as holiday-themed activities or celebrity appearances, drive big-ticket sales. This dynamic approach to ticketing not only increases foot traffic but also generates steady revenue, underscoring its crucial role in market demand.
Based on center, the FEC market is categorized into arcades, kids play areas, VR parks, and others. The Arcades segment hold around 28% of the market share in 2023. Modern FECs combine classic arcade games with modern entertainment catering to a wide range of tastes. This blend of nostalgia and novelty appeals to millennials seeking childhood memories and younger generations seeking interactive entertainment.
Additionally, the arcade provides a social environment where families and friends can engage in friendly competition, enhancing their overall entertainment experience. The ever-popular arcade games, as well as technological advancements, ensure that they play a significant role in increasing the demand of the market.
North America dominate the family entertainment center market with around 40% of the market share in 2023. Rising disposable incomes and an increasing emphasis on family-oriented leisure activities are driving many families to seek entertainment options like FECs, which offer a variety of arcade games, virtual reality experiences, and a mixture of attractions. Furthermore, the trend toward experiential spending, where consumers prioritize unique experiences over tangible features, makes FEC more popular.
North America’s complex infrastructure and urbanization make it easy to establish new locations, to meet growing demand. Seasonal events, loyalty programs, and new marketing strategies continue to appeal to many consumers, ensuring continued demand and growth in the market.
The family entertainment center (FEC) market in the U.S. is becoming increasingly demanding with increasing disposable income and a cultural emphasis on family-oriented activities. Americans prioritize experiential spending, seeking indulgent entertainment, which FECs provide with features such as arcades, virtual reality experiences, and interactive games. The market is further strengthened with new attractions and themed programs targeting a wide range of demographics ranging from children to adults.
Furthermore, the growing urban and suburban development in several European and Asia Pacific counties make it easier to install new FECs, making these areas more vulnerable. Enhanced marketing strategies and seasonal promotions will play a critical role in attracting tourists and ensuring strong demand in the FEC marketplace.
Family Entertainment Center Market Share
Dave & Buster's and Legoland Discovery Center (Merlin Entertainments) dominate the market with around 8% market share. These major players employ a variety of strategies to gain market share and maintain a competitive edge in the market. Differentiation is a key strategy, with leading FEC operators focusing on offering unique and innovative attractions and experiences that set them apart from competitors. Robust marketing and promotional efforts, including targeted advertising campaigns, social media engagement, and loyalty programs, help drive customer acquisition and retention.
Additionally, strategic partnerships and collaborations with local businesses, schools, and community organizations expand reach and enhance brand awareness. Continuous investment in facility upgrades, technological enhancements, and guest experience improvements ensures that FECs remain relevant and appealing to families seeking memorable and enjoyable entertainment experiences.
Family Entertainment Center Market Companies
Major companies operating in the family entertainment center (FEC) industry are
- Altitude Trampoline Park
- Bowlero Corp.
- Dave & Buster's
- KidZania
- Legoland Discovery Center (Merlin Entertainments)
- Majid Al Futtaim Leisure and Entertainment
- Punch Bowl Social
- Round1 Bowling & Amusement
- Scene75 Entertainment Centers
- Sky Zone, LLC
Family Entertainment Center Industry News
- In September 2023, Timezone, a renowned family entertainment brand from Australia, launched its latest outlet in India. Facilities include bowling, a Dark Mars VR experience, and more than 60 arcade games.
- In September 2022, Dreamscape launched a VR attraction at Riyadh Park mall. Technology is the center of attraction for visitors to Riyadh and has also increased the interactive activities in the region.
The family entertainment center (FEC) market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Billion) and Number of Visitors from 2021 to 2032, for the following segments
Market, By Center
- Arcades
- Kids play areas
- VR parks
- Others
Market, By Revenue Stream
- Ticket
- Food & beverage
- Merchandise
Market, By Age Group
- Up to 12 years
- 13-19 years
- 20-35 years
- 36-65 years
- Above 65 years
The above information is provided for the following regions and countries
- North America
- U.S.
- Canada
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Netherlands
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Australia
- Singapore
- Rest of Asia Pacific
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- MEA
- UAE
- South Africa
- Saudi Arabia
- Rest of MEA
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