Fresh Meat Packaging Market Size
Packaging Fresh Meat Estimated to increase at 3.5% CAGR between 2024 and 2032, market size valued USD 2.7 billion in 2023. Food safety and cleanliness are worries for consumers growingly important. Appropriate packaging guarantees consumers trust in the quality and safety of the meat they buy by helping to preserve freshness of meat, avoid contamination, and increase shelf life of the product. Fresh meat consumers especially in light of hectic lives and on-the-go consumption look for portable and easy packing solutions. Modern consumers find packaging that lets them easily handle, transport, and store appealing.
The demand for appealing and useful packaging that improves the presentation of fresh meat products has been driven by the expansion of modern retail models including supermarkets and hypermarkets.
| Report Attribute | Details |
|---|---|
| Base Year | 2023 |
| Fresh Meat Packaging Market Size in 2023 | USD 2.7 Billion |
| Forecast Period | 2024 to 2032 |
| Forecast Period 2024 to 2032 CAGR | 3.5% |
| 2032 Value Projection | USD 3.6 Billion |
| Historical Data for | 2018 to 2022 |
| No. of Pages | 180 |
| Tables, Charts & Figures | 301 |
| Segments covered | By Material Type, By Meat Type, By Packaging Format, By Packaging Technology, By Application, By Region |
| Growth Drivers |
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| Pitfalls & Challenges |
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Maintaining compliance with rigorous food safety and quality criteria presents a great difficulty. Materials used in packaging have to be made to stop contamination and preserve meat's freshness all through the supply chain. Growing knowledge of environmental problems has generated demand for environmentally friendly packaging solutions. For manufacturers and stores, the cost of premium and creative packaging materials can be a major influence on profit margins. Therefore, the high-end pricing and dangers connected with fresh meat packing could lower the acceptance rate, therefore reducing the market expansion for fresh meat.
COVID-19 Impact
Demand for packaged and processed foods—including packaged fresh meat— surged as consumers tried to cut visits to supermarkets and restaurants. This higher demand put pressure on stores and packaging producers to guarantee prompt delivery and maintain enough supplies. The epidemic changed consumer tastes and behavior. Many customers moved to buy more fresh meat items from retail stores rather than dining out or visiting foodservice outlets. Therefore, it is expected that the lower COVID-19 cases and the application of later policies by government and non-governmental agencies will help to increase the market growth.
Fresh Meat Packaging Market Trends
Rising consumer knowledge of environmental problems drove demand for sustainable packaging choices. To lower their carbon footprint and satisfy customer tastes, manufacturers and stores were looking at recyclable and environmentally friendly packing materials. In the fresh meat sector, active and clever packaging solutions were becoming rather popular. By means of indicators, sensors, and other features, these packaging solutions monitor product freshness, quality, and safety, so offering consumers real-time information.
Fresh Meat Packaging Market Analysis
With regard to material type, the plastic segment's market value in 2022 will be USD 0.8 billion. Fresh meat products find flexible plastic packaging to be a common choice since it gives consumers simple handling and mobility. Certain flexible plastic materials have high barrier qualities that help to preserve fresh meat's quality and integrity, therefore lowering food waste.
With around 40% of the fresh meat packing industry occupied, the beef screening segment is expected to exhibit profitable pace by 2032. Among the most eaten meat products worldwide, beef increases the demand for packaging solutions fit for these meat kinds. Various culinary uses for beef and pigs demand varied packaging solutions, including bulk packaging for processors and portioned containers for retail consumers.
Based on packaging, the trays segment earned substantial share of the fresh meat packaging market in 2022 and is expected to experience increases at almost 2.9% through 2032. Clear visibility of the meat product made possible by trays lets customers check freshness, color, and quality before making a purchase. The beef product's appealing presentation on trays might draw customers and encourage impulse buys. Therefore, it is expected that the high-quality services and increasing use of fresh meat packing will hasten company expansion.
From the segment of skin packaging technology, fresh meat packaging market holds a commanding market dominance in 2022 and is expected to reach rich expansion by 2032. Tight and protective seal around the meat product made possible by SP technology stops oxidation and spoiling, therefore extending the shelf life.
Having a significant market share in 2022, the fresh meat segment is expected to increase by 2032. Large amounts of fresh meat are sometimes needed by institutional customers, hence bulk packing solutions are not only economical but also quite efficient.
U.S. dominated the North American region with majority market share and a revenue of USD 0.6 billion in 2022 and is set to expand at a significant pace from 2023 to 2032. Consumer demand for safe and high-quality fresh meat products was a significant driver. Proper packaging helps maintain the freshness of meat, prevents contamination, and ensures food safety, giving consumers confidence in the products they purchase.
Fresh Meat Packaging Market Share
Some of the major market players operating in the fresh meat packaging market are
- Sealed Air Corporation
- Amcor Plc
- Berry Global Group, Inc.
- Coveris Holdings S.A.
- Bemis Company, Inc. (Acquired by Amcor Plc in 2019)
- Sonoco Products Company, Huhtamaki Oyj
- Printpack Inc.
- Crown Holdings, Inc.
- Winpak Ltd.
- DuPont de Nemours, Inc. (formerly DuPont)
- Smurfit Kappa Group
- Mondi Group
- Reynolds Group Holdings Limited (Reynolds Packaging Group)
- Constantia Flexibles Group GmbH
These players focus on strategic partnerships, new product launch & commercialization for market expansion. Furthermore, these players are heavily investing in research that allows them to introduce innovative products and garner maximum revenue in the market.
Fresh Meat Packaging Market News
- In September 2020, Mondi launched an 80% paper-based packaging solution for cold meats and cheese. The new packaging will reduce plastic usage for Austrian dairy producer SalzburgMilch by approximately 40 tons per year, compared to its previously used rigid plastic trays.
- In August 2020, Sealed Air has developed chlorine-free vacuum shrink bags to help food processors and retailers improve food safety and sustainability in a circular economy.
This Fresh meat packaging market research report includes an in-depth coverage of the industry with estimates & forecast in terms of revenue in USD Million & Units from 2018 to 2032, for the following segments
Market, By Material Type
- Plastic
- Paper & Paperboard
- Metal
- Other
Market, By Meat Type
- Beef
- Pork
- Poultry
- Lamb
- Others
Market, By Packaging Format
- Trays
- Bags & Pouches
- Wraps & Films
- Lidding Films
- Others
Market, By Packaging Technology
- Skin Packaging
- Case Ready Packaging
- Active Packaging
- Intelligent Packaging
- Others
Market, By Application
- Fresh meat
- Processed meat
The above information is provided for the following regions and countries
- North America
- U.S.
- Canada
- Europe
- Germany
- UK
- France
- Spain
- Italy
- Asia Pacific
- China
- Japan
- India
- Australia
- South Korea
- Indonesia
- Malaysia
- Latin America
- Brazil
- Mexico
- Argentina
- Middle East & Africa
- South Africa
- Saudi Arabia
- UAE
- Egypt
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