Europe Home Care Market Size, Share & Trends Analysis Report By Component (Equipment, Services], By Indication (Cardiovascular Disorder & Hypertension, Neurological & Mental Disorders), By Region, And Segment Forecasts
Published Date: May - 2025 | Publisher: MIR | No of Pages: 240 | Industry: healthcare | Format: Report available in PDF / Excel Format
View Details Buy Now 2999 Download Sample Ask for Discount Request CustomizationEurope Home Care Market Size & Trends
The size of the Europe home care market was USD 123.4 billion in 2024 and is expected to grow at a CAGR of 7.7% during the period from 2025 to 2035 The growth in the market in the region is fueled by the increasing geriatric population in the region and the increasing prevalence of chronic diseases. As per the EC Ageing Report of 2024, public expenditure (on healthcare, long-term care, pension, etc.) is projected to rise to 25.6% of the overall European Union GDP by 2070. Furthermore, advances in medical devices, increased incidence of chronic diseases, and cost-effectiveness of home care have resulted in tremendous growth in home care devices and services in the European market.
A main impetus is the growing understanding and acceptance of home care services as a legitimate and frequently preferable option to the conventional institutional care facilities. This trend is complemented by the availability of advanced medical devices tailored for in-home use, allowing for the proper management of different health conditions from the comfort of a patient's home. The prevalence of handheld and user-friendly equipment, including heart rate monitors, intravenous pumps, and blood glucose monitors, has significantly increased the effectiveness and overall efficiency of home care, especially for those who have lifestyle chronic diseases.
The rising incidences of respiratory diseases in Europe, such as asthma, chronic obstructive pulmonary disease (COPD), and sleep apnea, are also a significant driver of the growth of the respiratory care devices segment in the home care market. This increase in respiratory diseases can be explained by high levels of air pollution, high smoking rates, and the pursuit of less wholesome lifestyle habits on the part of a section of the population. Therefore, there is a growth in demand for home use of respiratory monitoring equipment and support products.
The regulatory environment in Europe is crucial in guaranteeing the safety and effectiveness of medical devices used in home care. There are stringent legal systems that regulate medical devices through their entire life cycle, from design and production to use and maintenance. The regulations guarantee healthcare providers and patients the reliability and performance of home-based medical technologies.
In the UK, the Secretary of Health and Social Care has launched a new qualification aimed at transforming social care practice and lessening hospital admission. The drive aims to empower care leaders to acquire the expertise needed to enable and leverage technology in care settings effectively, keeping with the overall long-term plan of the government. The training program in particular focuses on the implementation of tried and tested technologies, such as motion sensor systems that are capable of alerting caregivers to falls by patients, with the twofold objective of improving the quality of care delivered and lightening the burden on healthcare workers. This proactive strategy towards technology implementation highlights the increasing realization of the value of home care as part of the overall European health care system.
The EU4Health Programme is a major strategic effort supporting health systems across Europe, with home care being one of the priority areas. The program actively encourages the digital transformation of healthcare services, which is seen as essential for the development and widespread use of remote home care solutions. The focus on digital integration is intended to enhance accessibility, efficiency, and the quality of care provided in the home environment.
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Market Concentration & Characteristics
The stage of market growth is high, and the rate of market growth is quickening. Europe's home care industry is now at a stage of innovation through growth and adoption, fueled by an aging population and rising need for personalized, in-home services. A number of countries are incorporating digital health technologies, including remote monitoring and telehealth, to improve efficiency and quality of care. Government incentives, combined with public and private investment, have fueled the growth of smart care solutions.
Home care mergers and acquisitions in Europe are increasing due to the requirement to expand operations and enhance service efficiency. With growing demand for home care services, firms are merging to expand their geographical presence and enhance their manpower. Investors are also drawn to the sector's growth prospects in the long run, particularly with aging populations in the continent. Further, M&A allows for providers to implement new technologies and rationalize administrative tasks, leading to better care delivery overall.
Regulatory focus on the home care market in Europe has been increasing due to increasing demand for good quality, safe, and effective in-home care services. As the population ages and health consciousness grows, more individuals are looking for home care services, prompting governments to introduce tighter regulations to guarantee the quality, safety, and dependability of such services. In the European Union, the European Commission is at the forefront of developing the regulatory environment through its European Care Strategy, which aims to enhance long-term care services in member states. Additionally, each country, e.g., Germany and France, has its own regulatory organizations, e.g., the Federal Ministry of Health and the Ministry of Social Affairs and Health, that control home care standards and enforce these with the EU directives. The structure and delivery of home care services are controlled to a large extent by these regulations to enhance patient outcomes and provide consistent services throughout the region.
In the European home care market, substitutes such as nursing homes offer intensive, round-the-clock care. Telemedicine and remote monitoring allow remote consultations and vital sign tracking. Assistive technologies such as smart home devices and AI tools help with daily tasks and medication management, reducing reliance on human caregivers. These alternatives provide flexible options based on care needs and personal preferences.
Component Insights
The services segment held the largest share of revenue with 83.9% in 2024. Numerous older and seriously ill persons increasingly want to be treated in their comfort zone of home, appreciating autonomy and individualized care. At the same time, reduced informal care potential in terms of smaller family sizes and greater labor market participation requires formal care. Chronic disease burden increases further the demand for long-term in-home care. Additionally, home care cost-effectiveness relative to institutional stays and advances in remote delivery technology play an important role in driving this increasing popularity, further fueled by encouraging government policies and reimbursement structures on the continent.
Home care equipment is forecast to expand at the highest rate of 8.3% during the forecast period, with a rising elderly population requiring independent living support. The increasing incidence of chronic conditions demands equipment for successful management at home. A shift towards greater home-based care demands more diagnostic and therapeutic equipment in the home. Advances in technology in easy-to-use devices and remote monitoring make home care possible, providing cost savings motivated by governments and insurers.
Indication Insights
Cancer care led the segment with a revenue share of 26.0% in 2024. The growing need for home care for cancer in Europe is being fueled by its fast-growing aging population and the resultant increase in cancer incidence, which requires long-term care at home. European Commission, European Cancer Information System estimates show that by 2025, incidence of new cancer cases and cancer deaths in the older segment are expected to rise by approximately 31% and 35%, respectively, only on account of population ageing alone. Forecasts of impending shortages in healthcare workforce by 2030 also mandate home-based remedies. Most patients like being in their homes, which enhance their quality of life. Home care is also cost-effective and made possible by technological innovations like remote monitoring and AI diagnostics. Governments in Europe are increasingly incorporating home healthcare into their public health systems. In April 2024, the European Health and Digital Executive Agency (Europe) published a call for proposals to create a pilot information portal for the European Cancer Patient Digital Centre. This portal was designed to address the information requirements of cancer patients, survivors, and caregivers throughout the entire cancer patient experience.
The diabetes and kidney disease segments will grow at the highest rate of 14.2% during the forecast period. CKD impacts 1 in 10 adults in the region, as reported by Politico in a 2024 article. Additionally, in 2024, the International Diabetes Federation indicated that Europe had the highest worldwide prevalence of type 1 diabetes, with 2.7 million affected individuals. Patients increasingly favor home care for autonomy, regardless of low adoption of home dialysis. Home care is economical, possibly decreasing hospitalization risk, which is greater for diabetic home care recipients without proper support. Technological integration, such as glucose monitors and telehealth, supports remote management. Policy changes are intended to alleviate hospital pressure and accommodate aging populations. Yet, workforce shortages and fragmented reimbursement continue to be major challenges in addressing the increasing demand for home-based care.
Country Insights
Germany Home Care Market Trends
Germany home care market led the Europe market with a 24.5% revenue share in 2024, driven by the elderly population and favorable universal healthcare coverage scheme. The country's national Long-Term Care Insurance (LTCI) system, launched in 1995, guarantees extensive access to home care services. Germany's well-established healthcare infrastructure and government support, such as insurance subsidy, encourage fast adaptation of home care innovative technologies. Increasing patient preference for at-home care, a personalization trend in prevention, and the excellence of German medical technology further drive this leadership in the market.
UK Home Care Market Trends
The UK home care market is projected to grow lucratively between 2025 and 2030. Government "Hospital-at-Home" programs and high telecare uptake for off-site monitoring drive the UK's growing demand for home care. As per a 2024 NCHA report, 75,000 patients in the UK avoided hospitalizations, highlighting the potential of home care to bridge geographical gaps. Strong public-private collaborations drive innovation. An aging geriatric population with increasing rates of chronic disease makes home-based medical devices more in demand. Regulatory flexibility post-Brexit facilitates faster device approval. The NHS favors cost-efficient home care models and is a leader in palliative and post-surgical care at home. Consumer desire for autonomy and self-management devices continues to drive demand.
Portugal Home Care Market Trends
Portugal home care market is anticipated to grow at the highest CAGR of 9.9% during the forecast period. Portugal's home care market is growing as a result of its fast-growing aging population and prevalence of chronic conditions, which fosters need for care and monitoring equipment within the home. A dispersed public health system forces families into private and non-profit organizations (IPSS), which play important roles in providing accessible services regardless of coordination complications. Portugal's healthcare system, as cited by Freopp, is of high quality, placed 11th in the world, having very good patient-centered care. Its medical equipment is especially robust, placing it in 3rd position, accompanied by a high concentration of primary care doctors and effective use of hospitals. EU-funded projects and portable devices in the nation are computerizing home care systems.
Key Europe Home Care Company Insights
Some of the key companies in home care market include Siemens Healthineers AG; Medtronic; Health Care At Home Private Limited; BAYADA Home Health Care; and others. The market is witnessing increased competition and consolidation; technological advancements such as telehealth are reshaping service delivery.
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Mears Group PLC, primarily UK-focused, offers housing with integrated 24/7 personalized care across 21 extra care schemes and 40 housing-with-care developments. As the UK’s largest temporary accommodation provider and manager of over 750,000 social housing units, Mears integrates housing, care, and maintenance, leveraging data for proactive solutions and emphasizing social responsibility.
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Omron Healthcare is recognized for its home healthcare solutions and devices, with varied offerings such as digital blood pressure monitors, nebulizers, thermometers, and devices for pain relief management. Omron empowers patients to monitor and manage their health independently while supporting caregivers in providing more effective care.
Key Europe Home Care Companies
- Siemens Healthineers AG
- Medtronic
- Health Care At Home Private Limited
- BAYADA Home Health Care
- Inizio
- Accredo Health Group, Inc.
- Mears Group PLC
- OMRON Corporation
- Johnson & Johnson Medical Limited
- DomusVi Group
Recent Developments
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In April 2025, DomusVi (Spain) divested its Spanish mental health division, Mentalia Salud, to Neural, a Spanish neurorehabilitation company, to focus on core elderly care services.
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In February 2025, Siemens (Germany) announced the sale of approximately 2% of its stake in Siemens Healthineers AG to qualified investors via a private placement for general corporate purposes.
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In December 2024, Mutares SE & Co. KGaA acquired Alcura France from Alliance Healthcare Group France. This acquisition supports Mutares’s strategy to strengthen its Goods & Services division and take advantage of the rising demand for home care services, fueled by an aging population and the growing shift towards outpatient care.
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In October 2024, Unilever (Europe) announced a EUR 150 million (~USD 173 million) investment to overhaul its European homecare supply chain, aiming to improve performance and attract younger consumers.
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In October 2024, Parkway Life REIT (Singapore) announced the acquisition of eleven nursing homes in France from the DomusVi Group for approximately ~USD 126-128 million.
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In August 2024, Mears Group (UK) announced a new ~USD 25.4 million share buyback program, its fourth in 18 months, to return surplus capital to shareholders.
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In May 2024, Future 4 Care and TNP Consultants formalized a partnership agreement. This partnership will enable TNP to work alongside its existing partners to implement cutting-edge digital healthcare solutions.
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In April 2024, Air Liquide expanded its operations by acquiring homecare services in Belgium and the Netherlands. This acquisition supports Air Liquide’s broader strategy to improve patient outcomes while promoting more effective and sustainable healthcare solutions.
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In April 2024, OMRON Healthcare (Japan) acquired Luscii Healthtech (Netherlands), a digital health and remote consultation platform, to advance remote patient monitoring adoption.
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In January 2024, Medtronic (Europe) secured CE Mark approval for its MiniMed 780G system featuring the new, user-friendly Simplera Sync all-in-one continuous glucose monitor, facilitating its European market entry.
Europe Home Care Market Report Scope
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Report Attribute |
Details |
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Revenue forecast in 2030 |
USD 192.86 billion |
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Growth rate |
CAGR of 7.7% from 2025 to 2035 |
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Base year for estimation |
2024 |
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Historical data |
2018 - 2023 |
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Forecast period |
2025 - 2035 |
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Quantitative units |
Revenue in USD billion and CAGR from 2025 to 2035 |
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Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
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Segments covered |
Component, indication, country |
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Regional scope |
Europe |
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Country scope |
UK; Germany; Sweden; France; Italy; Russia; Netherlands; Spain; Portugal; Belgium |
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Key companies profiled |
Siemens Healthineers AG; Medtronic; Health Care At Home Private Limited; BAYADA Home Health Care; Inizio; Accredo Health Group, Inc.; Mears Group PLC; OMRON Corporation; Johnson & Johnson Medical Limited; DomusVi Group |
|
Customization scope |
Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope. |
|
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
Europe Home Care Market Report Segmentation
Component Outlook (Revenue, USD Billion, 2018 - 2035)
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Equipment
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Therapeutic
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Home Respiratory Equipment
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Insulin Delivery Market
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Home IV Pumps
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Home Dialysis Equipment
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Other Therapeutic Equipment
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Diagnostic
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Diabetic Care Unit
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BP Monitors
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Multi Para Diagnostic Monitors
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Home Pregnancy & Fertility Kits
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Apnea & Sleep Monitors
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Holter Monitors
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Heart Rate Meters (Include Pacemakers)
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Others
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Mobility Assist
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Wheelchair
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Home Medical Furniture
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Walking Assist Devices
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Services
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Skilled Nursing Services
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Physician Primary Care
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Nursing Care
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Physical/Occupational/Speech Therapy
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Nutritional Support
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Hospice & Palliative
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Other Skilled Nursing Services
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Unskilled Nursing Services
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Indication Outlook (Revenue, USD Billion, 2018 - 2035)
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Cardiovascular Disorder & Hypertension
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Diabetes & Kidney Disorders
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Neurological & Mental Disorders
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Respiratory Disease & COPD
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Maternal Disorders
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Mobility Disorders
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Cancer
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Wound Care
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Others
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Country Outlook (Revenue, USD Billion, 2018 - 2035)
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UK
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Germany
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Sweden
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France
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Italy
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Russia
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Netherlands
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Spain
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Portugal
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Belgium
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