Automotive Surround View Systems Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type (4 Camera, 6 Camera, and Others), By Camera Functioning (Automatic and Manual), By Vehicle Type (Passenger Cars and Commercial Vehicles), By Region, Competition 2019-2029F
Published Date: April - 2025 | Publisher: MIR | No of Pages: 320 | Industry: Automotive | Format: Report available in PDF / Excel Format
View Details Buy Now 2890 Download Sample Ask for Discount Request Customization| Forecast Period | 2025-2029 |
| Market Size (2023) | USD 1.03 Billion |
| CAGR (2024-2029) | 6.94% |
| Fastest Growing Segment | 4 Camera |
| Largest Market | Asia- Pacific |
| Market Size (2029) | USD 1.53 Billion |
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Market Overview
The Global Automotive Surround View Systems Market is worth USD 1.03 Billion in 2022 and is expected to forecast strong growth during the forecast period with a CAGR of 6.94%.
Technological innovation is a key factor in determining the market. The combination of high-resolution cameras, image processing software, and real-time stitching technology enables the production of a seamless and precise 360-degree view around the vehicle. This technological advancement not only enhances safety but also enhances the overall driving experience, especially in urban areas where parking space can be narrow.
The transition of the automotive sector towards electric and autonomous vehicles further fuels the need for surround view systems. Surround view systems complement autonomous driving technologies by giving a comprehensive picture of the surroundings of the vehicle, adding to the vehicle's capability to drive through complicated environments. With electric and autonomous vehicles gaining popularity, the demand for surround view systems is likely to continue growing.
Market forces also involve the expanding use of surround view systems across more vehicle segments. These systems initially penetrated higher-end and luxury vehicles but are now finding their way into mid-range and entry-level vehicles. This is due to economies of scale, manufacturing process improvements, and customer demand for premium safety features in all vehicle segments. Market challenges are the cost of implementation and standardization. Even as prices for camera and sensor technologies have been dropping, the total cost of surround view systems can still be a major consideration for manufacturers. Efforts at standardization are needed to provide interoperability and compatibility across various vehicles and brands, allowing for greater widespread adoption of these systems.
Key Market Drivers
Growing Focus on Car Safety
The utmost significance given to car safety, fueled by regulatory efforts as well as customer demand, is one of the key drivers for the worldwide automotive surround view systems market. With a 360-degree view, the systems eliminate blind spots and improve overall safety when parking and maneuvering, helping to prevent accidents. For example, in November 2023, Honda introduced its new Sensing 360+ omnidirectional driver-assistance and safety system, which was first due to appear on the Chinese-specification Accord in 2024, with a global roll-out to follow. The new Honda Sensing 360+ system builds on the current Honda Sensing 360 by adding a driver monitoring camera and high-definition maps. These enhancements are designed to mitigate collisions attributed to health-related issues or human errors, in response to regulatory changes in the automotive sector.
Growing Demand for Advanced Driver Assistance Systems (ADAS)
The growing popularity of Advanced Driver Assistance Systems, among which surround view systems are a vital part, is a strong impetus. Buyers want vehicles that come loaded with advanced safety features such as lane departure alert, collision warning, and parking assist, boosting demand for surround view systems as part of feature-rich ADAS packages.
Technology Advances in Camera and Image Processing
Continued technological developments in high-resolution cameras, image processing software, and real-time stitching technologies are driving the growth of the surround view systems market. Enhanced image quality, precision, and real-time processing capability improve the performance and reliability of these systems, making them increasingly attractive to consumers and automakers.
Shift Toward Electric and Autonomous Vehicles
The overall trend towards electric and autonomous vehicles further accelerates the need for surround view systems. Surround view systems are an important enabler of autonomous driving capabilities as they give a comprehensive and detailed picture of the surroundings of a vehicle. With more autonomous and electric vehicles coming on the road, the market for surround view systems is likely to see substantial growth.
Improved Urban Driving Experience
In cities where parking spaces are scarce and driving through traffic is difficult, surround view systems provide an enhanced driving experience. Drivers gain better vision and awareness of the space around them, enhancing the convenience of parking and maneuvering as well as lowering the anxiety of city driving.
Democratization Across Vehicle Segments
Originally found in high-end and luxury cars, surround view systems are increasingly being adopted across different vehicle segments. Economies of scale, improvements in manufacturing processes, and growing consumer expectations for sophisticated safety features in mid-range and entry-level cars drive the democratization of this technology.
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Consumer Awareness and Expectations
Growing consumer awareness of advanced safety features and an increased expectation for technology-driven conveniences contribute to the adoption of surround view systems. As consumers become more informed about safety technologies, automakers respond by integrating these systems into their vehicles to remain competitive in the market.
Evolving Regulatory Landscape
The evolving regulatory landscape, with an emphasis on improving vehicle safety and reducing accidents, acts as a regulatory driver for surround view systems. Governments and regulatory bodies are increasingly incorporating safety standards that encourage or mandate the integration of advanced safety technologies, propelling the adoption of surround view systems in new vehicles.
The global automotive surround view systems market is driven by a convergence of factors, including safety priorities, technological advancements, the shift toward electric and autonomous vehicles, and evolving consumer expectations. As these drivers continue to shape the automotive industry, surround view systems are positioned to play a central role in enhancing both safety and the overall driving experience.
Key Market Challenges
Cost Implications
The combination of high-end camera systems, processing modules, and display technologies in surround view systems makes them more expensive to manufacture. This cost burden can be a major deterrent to mass market acceptance, especially in cost-conscious vehicle segments, which can prevent market penetration.
Standardization Issues
Standardization according to camera specification, system interfaces, and system architecture overall is important for interoperability and compatibility between vehicle models and brands. Manufacturers are faced with difficulty in the lack of standardized norms, which restricts seamless integration and hinders complexity during the development process.
Reliability and System Integration
Ensuring the robustness of surround view systems, particularly under adverse weather conditions or harsh environments, is a longstanding issue. Smooth integration with other Advanced Driver Assistance Systems (ADAS) and the overall vehicle control system is key to maximum performance, and addressing these integration issues is essential to achieving market growth.
Limited Consumer Awareness
In spite of growing interest in advanced safety features, there is still a constraint of limited consumer awareness about the functionalities and benefits of surround view systems. Raising consumer awareness about the benefits of the systems can help encourage more widespread adoption and growth in the market.
Complexity in Calibration
Getting the different cameras to perfectly calibrate for a true and smooth 360-degree view is technically challenging. The difficulty of calibrating such systems during production and maintaining it over the lifespan of the vehicle introduces another layer of complication and failure points.
Cybersecurity Concerns
As cars become increasingly connected and dependent upon electronic systems, the potential for cybersecurity risks grows. Surround view systems, with their use of cameras and electronic components, can potentially be vulnerable to hacking or unauthorized exploitation. Strong cybersecurity protection is essential to preserve the integrity of these systems.
Environmental Challenges
Surround view cameras are subject to exposure to environmental factors, such as rain, snow, and harsh temperatures. It is a challenge to maintain the durability and performance of these cameras under diverse environmental conditions. New developments in camera technology and protective features must be used to manage these environmental issues optimally.
Regulatory Compliance
Compliance with changing safety standards and regulations is a perennial challenge to manufacturers. Remaining current with shifting regulatory needs, particularly safety and driver assistance systems, necessitates constant investment in research and development to maintain compliance without sacrificing cost-effectiveness.
Major Market Trends
Integration of Advanced Driver Assistance Systems (ADAS)
The automobile sector has been experiencing growing incorporation of ADAS into automobiles. Surround view systems are of key importance in maximizing the functionality of ADAS through offering an extensive view of the environment surrounding the vehicle. The incorporation contributes to enhanced safety and minimized accidents.
Growing Demand for Parking Assistance
With the rising urbanization and traffic jam conditions, parking assistance systems are in higher demand. Surround view systems help drivers to park by offering a 360-degree view, which simplifies entering narrow parking spaces and also helps in detecting obstacles.
Further Evolvement of Camera Technologies
Improvements in camera technologies, including better resolution and low-light capability, help enhance surround view systems. Enhancing camera system quality and reliability to deliver sharper and more detailed images is most likely to be the focus of manufacturers.
Integration with Connected Car Technologies
The automotive sector is shifting towards increased connectivity, and surround view systems are also no exception. Integration with connected car technologies enables the sharing of real-time data, which supports features like remote monitoring and control via mobile apps.
Increasing Adoption of Electric Vehicles (EVs)
The growth of electric vehicles is impacting automotive technologies, such as surround view systems. EV makers are likely to integrate sophisticated safety features, and surround view systems can be an integral part in providing safety for the vehicle as well as pedestrians.
Regulatory Push for Vehicle Safety
Stringent regulatory norms enforced by government agencies and regulatory authorities across the globe will propel adoption of state-of-the-art safety features, such as surround view systems. Safety norms compliance can emerge as a key driver for the market.
Greater Investment in Research and Development
Automotive surround view systems manufacturers would be anticipated to invest more in research and development. This can be expected to lead to introducing new features, enhanced performance, and low-cost solutions.
Market Consolidation and Strategic Partnerships
The automotive technology industry can experience consolidation as players look to become more entrenched in the market. Strategic alliances and joint ventures between auto manufacturers, technology firms, and software houses could become common to provide complete and integrated solutions.
Segmental Insights
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By Type
4 camera surround view systems are among the most common configurations in the market. Typically, these systems consist of four cameras strategically placed around the vehicle to capture a complete 360-degree view. Each camera contributes to a composite image displayed on the vehicle's infotainment screen, aiding the driver in maneuvering and parking. The simplicity and effectiveness of 4 camera systems make them popular for various vehicle types, ranging from compact cars to larger SUVs. As technology advances, these systems may see improvements in camera resolution and image processing capabilities.
6 camera surround view systems offer an enhanced level of coverage compared to their 4-camera counterparts. By adding two additional cameras, these systems provide even greater detail and accuracy in depicting the vehicle's surroundings. The extra cameras are strategically positioned to minimize blind spots and improve overall safety. Vehicles equipped with 6 camera systems often benefit from advanced features, such as object detection and collision avoidance. This type of surround view system is particularly valuable in larger vehicles, offering a comprehensive view for both parking and navigating complex environments.
Beyond the standard 4 and 6 camera configurations, there are other evolving setups in the automotive surround view systems market. These configurations may include variations in the number and placement of cameras, as well as additional sensors for augmented capabilities. For instance, some systems incorporate fisheye lenses or specialized cameras to capture a wider field of view. The "other" category is dynamic and subject to innovation, with manufacturers exploring new ways to optimize visibility and safety. As technology progresses, we may see the emergence of novel configurations that cater to specific vehicle types or address unique use cases.
Regional Insights
North America, the automotive surround view systems market is driven by a strong emphasis on safety and a high adoption rate of advanced driver assistance systems (ADAS). The region has stringent safety regulations, and consumers are increasingly prioritizing vehicles equipped with cutting-edge safety technologies. Additionally, the presence of key automotive manufacturers and a tech-savvy consumer base contribute to the rapid integration of surround view systems. The market in North America is characterized by a focus on innovation, with companies investing in research and development to stay ahead in this competitive landscape.
Europe & CIS is a significant market for automotive surround view systems, propelled by a combination of strict safety standards and the premium vehicle segment's demand for advanced features. European & CIS consumers often seek vehicles with comprehensive safety packages, and surround view systems play a crucial role in meeting these expectations. The market is characterized by collaborations between automotive and technology companies, aiming to deliver sophisticated and integrated solutions. Additionally, the push towards electric vehicles in Europe & CIS has led to an increased emphasis on safety features, further boosting the adoption of surround view systems.
The Asia-Pacific region is witnessing rapid growth in the automotive surround view systems market, driven by the expanding automotive industry, increasing disposable income, and a rising awareness of vehicle safety. Countries like China, Japan, and South Korea are at the forefront of technology adoption, leading to a robust demand for advanced safety features, including surround view systems. The market in Asia-Pacific is also influenced by the government's focus on improving road safety standards. As a result, both domestic and international automotive manufacturers are incorporating these systems into their vehicle offerings to cater to the diverse consumer base.
South America experiences a gradual but steady adoption of automotive surround view systems. The market dynamics in this region are influenced by economic factors, with the pace of adoption often linked to the region's overall economic growth. As the automotive industry evolves and consumers become more safety-conscious, the demand for surround view systems is expected to rise. Government initiatives promoting road safety and the inclusion of advanced safety features in vehicles contribute to the market's development in South America.
The Middle East and Africa exhibit a growing interest in automotive surround view systems, driven by an increasing focus on luxury vehicles and a rising awareness of advanced safety technologies. The market dynamics vary across countries in this region, with some experiencing a higher adoption rate due to urbanization and infrastructure development. As the automotive landscape matures, manufacturers are likely to introduce vehicles with enhanced safety features, contributing to the proliferation of surround view systems in the Middle East and Africa.
These regional insights highlight the diverse factors influencing the adoption and growth of automotive surround view systems, from regulatory standards and economic conditions to consumer preferences and technological advancements. Companies operating in this market need to navigate these regional nuances to effectively cater to the demands of each area.
Recent Developments
- In January 2024, OMNIVISION unveiled its high-performance OX01J Image Sensor designed for automotive 360-degree surround-view systems (SVS) and rear-view cameras (RVC). The 1.3-megapixel (MP) sensor boasts top-of-the-line LED flicker mitigation (LFM) and 140db high dynamic range (HDR), enhancing imaging capabilities for safer driving.
- In May 2023, Rhonda Software, in collaboration with Ambarella, introduced a multi-channel Electronic Control Unit (ECU) platform leveraging Ambarella's CV2 technology, facilitating seamless integration into intelligent surround view camera systems.
Key Market Players
- Magna International Inc.
- Valeo SA
- Continental AG
- Texas Instruments Incorporated
- Fujitsu Limited
- Denso Corporation
- Renesas Electronics Corporation
- Clarion Technologies Pvt. Ltd.
- Aisin Seiki Co., Ltd.
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