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Automotive NAD (Network Access Device) Market size was valued at USD 1392.7 Million in 2023 and is projected to reach USD 2497.3 Million by 2030, growing at a CAGR of 8.6% during the forecast period 2024-2030.
The global automotive network access device market is anticipated to witness a growth of formidable CAGR in the forecast period, The key factors driving the global automotive network access device market growth are strict government regulations about vehicle safety, electrification of vehicles, and high-end investments for technological advancements of vehicles by the market players.
A network access device is an electronic circuit configured to connect to the WLAN automatically. It helps make the driving experience more enjoyable and safer as it aids in providing continuous input to the consumers and makes them aware of the anticipated events. Network access devices are used in connected cars to help preventive maintenance, accident prevention, and telematics. With the growing advances in technology, the demand for network access devices is expected to proliferate in the forecast period.
High Demand for Connected Cars Drives Market Demand
A car that can connect to the internet via WLAN (wireless local area network) is called a connected car, and these can be used to transfer the data and internet with devices inside and outside of the car. Automotive devices which are used to exchange or communicate information about the vehicle and the related information such as vehicle infrastructure, surrounding information, pedestrians are known as connected car devices. Automotive network access device facilitates the exchange of information between the automobile and driver. The Global Connected car market is anticipated to reach over USD55 billion in 2026. The shift in consumers' preference to opt for features and technological advancements offering flexibility, comfort, and convenience bolsters the adoption of connected cars among consumers. The United States is expected to be a promising market for the global automotive network access device market due to significant market players and advanced technology in the manufacturing process. Consumers' high purchasing power enables them to afford quality services, which is expected to boost the market demand in the forecast period.
Increasing awareness among consumers about vehicle, driver, and pedestrian safety and the introduction of latest technologies in cars such as lane departure warning systems, adaptive cruise control, blind-spot detection in mid-segment and premium cars are expected to be driving factors influencing the proliferation of network access device in automobiles.
Rise In Penetration of Telecommunication Sector in Automotive Industry Spurs Market Demand
An increase in the number of road accidents and cases of vehicle thefts are bolstering the need for measures providing enhanced connectivity between the vehicle and passenger to prevent the occurrence of this mishappening is majorly influencing the market demand. The growing adoption of navigation services to drive quickly through roads gives the estimated driving time and the shortest route to make the driving experience more comfortable. Connecting a car with a network helps the manufacturers to offer services such as remote diagnostics, navigation, security, safety, driving assistance, information about automobiles efficiently. The automotive sector is a flourishing industry and seems to be an attractive investing sector for the telecommunication industry. Automobile manufacturers are adopting the services of the telecommunication industry to provide internet facilities and enable services in automobiles, which is boosting the global automotive network access device market growth.
Market Segmentation
The global automotive network access device market is segmented by vehicle type, demand category, compatibility, regional distribution, and company. Based on the vehicle type, the global automotive network access device market is divided into passenger car, and commercial vehicle. Based on the demand category, the global automotive network access device market is divided into OEM and replacement. Based on compatibility, the global automotive network access device market is divided into 4G and 5G. To analyze the market based on the region, the global automotive network access device market is studied in major regions namely North America, Asia-pacific, Europe & CIS, South America, Middle East, and Africa.

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Detailed Segmentation
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By Vehicle Type
- Passenger Car Includes sedans, SUVs, and other personal vehicles.
- Commercial Vehicle Includes trucks, buses, and other vehicles used for business purposes.
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By Application
- Telematics Includes remote diagnostics, vehicle tracking, and fleet management.
- Diagnostics Enables real-time data analysis and troubleshooting for advanced driver assistance systems (ADAS) and autonomous vehicles.
- OTA Software Updates Facilitates remote software and firmware updates.
- Safety and Security Includes features like emergency call systems, stolen vehicle recovery, and advanced driver assistance systems.
- Connected Infotainment Enables features like streaming, navigation, and smartphone integration.
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By Connectivity Mode
- Dedicated Short-Range Communication (DSRC) A dedicated wireless technology for vehicle-to-vehicle and vehicle-to-infrastructure communication.
- Cellular/Wi-Fi Uses standard cellular networks and Wi-Fi for connectivity.
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By Region
- North America Includes the United States and Canada.
- Asia-Pacific Includes China, India, and other Asian countries.
- Europe Includes countries like Germany, France, and the UK.
- Other Regions Includes South America, the Middle East, and Africa.
Market Players
The automotive NAD market features a mix of established players and emerging technology companies. Key players include
Attribute
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Details
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Base Year
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2021
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Historic Data
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2017 – 2020
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Estimated Year
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2022
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Forecast Period
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2023 – 2027
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Quantitative Units
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Revenue in USD Million, and CAGR for 2017-2021 and 2022-2027
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Report coverage
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Revenue forecast, company share, competitive landscape, growth factors, and trends
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Segments covered
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· Vehicle Type
· Demand Category
· Compatibility
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Regional scope
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North America; Asia Pacific; Europe & CIS; South America; Middle East & Africa
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Country scope
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United States; Canada; Mexico; China; India; Japan; Malaysia; Thailand; Indonesia; Vietnam; South Korea; Germany; France; United Kingdom; Spain; Italy; Belgium; Russia; Brazil; Argentina; Colombia; South Africa; UAE; Saudi Arabia; Egypt
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Key companies profiled
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HARMAN International (Samsung Electronics Co. Ltd.), Qualcomm Technologies, Inc, Continental AG, Robert Bosch GmbH, DENSO Corporation
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Customization scope
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10% free report customization with purchase. Addition or alteration to country, regional & segment scope.
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Pricing and purchase options
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Avail customized purchase options to meet your exact research needs. Explore purchase options
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Delivery Format
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PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)
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